The Yuasa battery brand will be joining Swift’s value added partner programme, which will include a major motorsport sponsorship of the Swift Rally Team.
GS Yuasa are supply vehicle and industrial batteries and a long-time supplier of motorhome batteries to Swift. Yuasa batteries now join with Swift in a partnership to provide the leisure vehicle market with the most state-of-the-art equipment available.
To mark this association, Yuasa will also sponsor the Swift Rally team in the MSA British Rally Championship. Last year saw their driver Matt Edwards win the championship by a massive 56-point margin, taking four victories along the way. The famous Yuasa logo will feature prominently on the car livery as the team look to successfully defend their title during 2019.
James Hylton, Managing Director of GS Yuasa Battery Sales UK Ltd, said: “Yuasa have a long and proud heritage in motorsport, and we are delighted to be sponsoring the leading driver and team in the MSA British Rally Championship.”
As an original equipment (OE) supplier to many of the world’s top car and motorcycle brands, as well as Swift’s leisure vehicles, Yuasa products are renowned for their high quality, long life and superior performance.